This personalised news feed is supported by artificial intelligence and machine learning, which are hot topics in today’s tech world. The site has been described as a sort of TikTok for news, letting users read articles from big and small publishers alike, eventually suggesting news stories to users based on their interests. The website was announced in January by Kevin Systrom and Mike Krieger and was their first public venture since they left parent-company Meta in 2018. The co-founders of Instagram – who sold their site to Meta (previously known as Facebook) in 2012 for $1bn, are developing their own news-based social media app. While its unclear how successful this app will be, its ability to leverage existing Instagram users and the fact it’s being created by a massive social media player could see it rise fast as a Twitter alternative. Twitter co-founder Jack Dorsey tweeted the privacy information of the app, with the caption “All your Threads are belong to us”. Some criticism has been raised about the amount of data Meta takes from its users. This app will be linked to Instagram and is expected to have a very similar layout to Twitter, with features such as posting, replying and reposting user’s “threads”. The company’s challenger app – Threads – has been spotted on the Apple App Store for pre-order and is expected to launch tomorrow (6 July). Long-existing competitors to Twitter are also looking at the current chaos as an opportunity, with Meta days away from releasing its own major competitor to the social media site. Other sites have been taking notice of Mastodon, with Mozilla expanding its presence on the site in May to test an alternative approach to social media. The site appears to continue benefitting when issues on Twitter occur, as Rochko claimed the site’s active users jumped by 294,000 last weekend, which is around the time Twitter imposed its reading limit. The day after Musk’s Twitter takeover deal was closed, Mastodon claimed it got more than 70,000 new sign-ups.
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Each has its own code of conduct, terms of service, privacy options and moderation policies, in line with its decentralised identity. Mastodon likely saw support due to how similar it is in Twitter in terms of style, with a newsfeed containing ‘toots’ instead of tweets, the use of hashtags and the ability to use mentions to find posts.īut unlike Twitter, the microblogging platform is a massive web of individual servers or nodes. This was the decentralised microblogging platform Mastodon, which was first developed in 2016 by German developer Eugene Rochko. But one platform in particular stood out at the beginning as a new nest Twitter users could flock to. In the initial aftermath of Musk’s takeover of Twitter, there were many existing social media sites that users could retreat too if they desired. Bluesky also claimed it had record-high traffic following Twitter’s reading limit announcement, CNBC reports. The number of users on the site remains small and it is unclear when it will emerge from beta.
The beta was the first step forward in a while and gave hope to supporters that a public release is closer to reality. Work on the app was quiet for some time, until Bluesky launched in a private beta earlier this year. Bluesky is a decentralised platform was announced by Dorsey in 2019, initially as a Twitter-supported project designed to fix the biggest challenges impacting social media platforms. This growing challenger to Twitter is backed by one of the site’s co-founders, Jack Dorsey. Lets take a look at some of the alternatives gaining traction in the market: Bluesky Recent actions such as the temporary limit to the number of tweets users can read in a day and moving Tweetdeck behind a paywall have not been well received by some users, with tags such as Twitterdown and RIP Twitter spreading over the weekend.Īmid this chaos, several competitors are developing in the background, with existing social media players making their own alternatives to Twitter.
The social media site has since been hit with multiple job cuts, several outages and concern among advertisers. Shortly after Musk became the owner, certain websites offering similar services reported a rush of new users. Twitter has been in a rather chaotic period since Elon Musk’s takeover last year, which has sparked a wave of competitors seeking to nab a piece of its market. As Twitter continues to change, a wave of alternative platforms have gathered attention, with former Twitter employees and enthusiastic entrepreneurs forming their own challenger apps.
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